If you want to send a Google “Add To calendar” invite to your email subscribers then here are the steps to follow.
Step1: Click on the event that you have created in Google and then you will see a small popup will open. Navigate to the top right corner of this popup and click on the “Vertical 3 dots”.
Step2: Now select the option “Publish event”.
Step3: Copy the html code or the link as per your need.
Note:- Make sure you have a calendar that is “available to public” otherwise the link will not work.
Incase you are wondering how to create a calendar available to public follow the below steps:
Step1: Click on the top right corner “gear icon” of your calendar and select settings.
Step2: Go To Add Calendar and select “create a new calendar”
Step3: Add the title and description for your new calendar
Step4: Select the calendar from the left side navigation menu and check the box “Make available to public”